Home >  News >  "15-Year-Old Meme Influences Cyberpunk 2077 Quest Design"

"15-Year-Old Meme Influences Cyberpunk 2077 Quest Design"

by Eric May 02,2025

"15-Year-Old Meme Influences Cyberpunk 2077 Quest Design"

In the dynamic world of game development, inspiration can often spring from the most unexpected sources. A senior member of the CD Projekt Red team recently shed light on an unconventional yet effective tool that significantly influenced the quest design of their acclaimed game, Cyberpunk 2077. Quest Director Paweł Sasko disclosed that a meme from over 15 years ago served as a pivotal guiding force during the game's development.

Sasko shared:

When I write scripts or texts, I loop music that I don't understand lyrically or tracks with a strong beat to help me get into the 'flow.' I've listened to 'Epic Sax Guy 10h' far more than I'd care to admit. It gives me incredible focus and mental clarity while working.

In a recent interview, the developer delved into the creative process behind crafting compelling storylines and engaging missions. It was revealed that this seemingly random meme imparted crucial lessons on narrative structure, player engagement, and maintaining humor even in the game's darkest moments. Although the specifics of the meme remain undisclosed, its influence on the team's storytelling approach is unmistakable.

This revelation underscores the significance of drawing inspiration from varied sources in modern game design. By integrating elements of internet culture, the developers were able to craft a more relatable and authentic experience for players around the globe. This unconventional method played a key role in establishing the game's reputation as a pioneering achievement in the realm of open-world RPGs.

Moreover, this approach is in line with CD Projekt Red's commitment to merging high-caliber storytelling with cutting-edge technology. The team consistently showcases their innovation while remaining faithful to their core values, resulting in games that deeply connect with audiences across different generations. Utilizing a long-forgotten meme as a reference point illustrates their readiness to think creatively and embrace novel ideas.